20 Reasons Why You NEED To Visit Shepherd’s Bush Market

20 Reasons Why You NEED To Visit Shepherd’s Bush Market

Read up on the top 20 reasons why you need to visit Shepherd’s Bush Market;

1.We’re a historical landmark within the West London Community, with 2017 being our 103rd year.

Photo by @nomtaigne on Instagram

Photo by @nomtaigne on Instagram

2. We’re world renowned for some of the best falafel in not only the city but dare we say… the world?

3. Our traders are super friendly and are always up for a good bubble.

Snapshot from the 2015 Cinderella movie

Snapshot from the 2015 Cinderella movie

4. One of our fabric traders are so good, they supplied the fabric for Cinderella’s evil Stepmother in the 2015 hit movie. Find out who here.

5. Our bedding and household furnishings are the exact same that go through some of our major department stores like John Lewis, but at a fraction of the price.

Photo courtesy of @hdglutenfree on instagram

Photo courtesy of @hdglutenfree on instagram

6. Sylvia Fletcher makes sure her son, John, picks up their fruit & veg from the wholesaler EVERY morning. Only to ensure they’re bringing you the best!

The Display in Bush Store Jeweller's

The Display in Bush Store Jeweller’s – @shepherdsbushmarket on Instagram

7. We have our very own Aladdin’s Cave.

8. You can buy home favourites from Africa to Latin America.

9. You can pick up fresh popcorn and mint tea on your travels through the market.

10. We were voted one of Buzzfeed’s must visit London markets.

Fabrics from Shepherd's Bush Market

@shepherdsbushmarket on Instagram

11. We’re world renowned for our fabric, holding some of the best stock from England to Africa!

12. Customers get the chance to win £5 on the spot if you’re the first to show the manager a selfie with a trader – listen out for the tannoy announcements!

Kylie Lip Kit @shepherdsbushmarket on Instagram

Kylie Lip Kit @shepherdsbushmarket on Instagram

13. You’ll be surprised by all the on trend products you will find.

14. We have a constant supply of perfectly ripe, tropical fruit year round.


@shepherdsbushmarket on Instagram

15. You can find some of the largest avocado’s in the nation.

16. One of our food traders spent over 10 years cooking for some of the biggest names in pop culture, we can’t name names though. 😬

17. We’re a revolving door of pop up traders, so you never know what new treasure you may find!

Photo courtesy of sam_ikinofo on Instagram

Photo courtesy of sam_ikinofo on Instagram

18. We make sure to keep it super atmospheric for you in the evenings.

19. We’re conveniently located between Shepherd’s Bush Market and Goldhawk Road Underground stations, so getting here is a total breeze.

20. And lastly, our market is full of small, family run, independent businesses. By choosing to shop here means funding our local economy and helping the heart of our town beat that little bit stronger.

So be sure to pay us a little visit on your next trip through West London, we’re not a local favourite for nothing!


Roll up, Roll up! Young Trader’s take over SBM!

Roll up, Roll up! Young Trader’s take over SBM!

8 local students sold their hearts out at their very own market stall, and taught us all a thing or two in the process!

*Scroll down for video*

If you follow us on social media you may have heard that we were holding our first ever Young Trader Competition. Partnered with Greenside Primary School as part of their ‘Specialist Programme’, we gave 8 bright and bubbly students the chance to experience what it’s like to be a market trader.

Provided with a table and stock donated by our existing traders, our young protege’s went out for the morning and showed us all they truly had the ‘gift of the gab’! Each and every one of these students exceeded the expectations of management, customers and traders alike, throwing out some great one liners and teaching us all a thing or two about market banter! Having made themselves a pretty penny (and they earned every bit!) let’s recap on how the day went down…

A crash course in trading

A crash course in trading

First our traders were given a crash course in the art of market trade. Led by the market manager (and with a little help from YouTube) they learnt all about the ‘art of the pitch’.

Setting up shop!

Setting up shop!

Supplied with a variety of produce and fresh fruit and veg, we asked our young traders to set up their stall how they thought best.

IMG_3375 (2)

The group was then split into two teams of 4. We had been told that our young traders had been watching The Apprentice in order to prepare for the day, so, in true form of the TV show a team leader was picked and a friendly competition was introduced. All went swimmingly until it came to the ‘board room’ where we all learnt we didn’t have the cut throat nature to axe any one from the teams, so…

… on to group trading it was! Our students sure weren’t shy when it came to pulling in the customers and making a sale. Drawing them in with infectious energy passers by had no choice but to purchase something! With some great one liners like ‘ A little spice to funk up your rice’ and ‘How about a banana to turn that frown upside down’ watch some of the highlights below;


After a great morning, the students had a tour around the market. They met some of the owners of our longest standing businesses and learnt about our history from the people who have been a part of it. Sure not to leave these loveable scamps empty handed, our traders were handing out drinks, sweets and even falafel’s to show our appreciation for them coming by and joining the market. Fingers crossed we’ll be able to get this amazing bunch back for a Christmas event too!

A huge thanks to Greenside Primary School and their lovely students for coming by, you made our day!

If you are a local school/community group that would like to work with us, please contact shaherazadfayyaz@wellingtonmarkets.co.uk

We’re Open For Business This August Bank Holiday!

We’re Open For Business This August Bank Holiday!

Notting Hill Carnival not quite your thing? Well, we’ll be open for business on the August Bank Holiday!

There’s no better way to spend a lazy day off than moseying around one of London’s markets, so whether you’re looking for some fresh food or fancy picking up some treasures for your home, we’ve got all you could need right here! So pop by and pay our friendly traders a visit, you’re sure to get a laugh along with your purchase!

We’ll be open from 9am – 6pm Monday 29th August.

We are located between both Goldhawk Road and Shepherd’s Bush Market Underground Station.

West London’s Street Food Love Affair Continues

If you live anywhere near Shepherd’s Bush Market, or are in the know about London’s street food scene, then you’ve probably heard of Feast.

Earlier this summer we announced that Feast had set up a new sister event, Little Feast, in Shepherd’s Bush Yard right by the Goldhawk Road end of our market. Well they’ve now decided to stay a longer than was initially planned!

So if you’ve not wined and dined at Little Feast yet, or you have and loved it, there’s still a chance for you to regularly treat yourself to some great food, drinks, and music (check out the clip above of Little Feast in all its yummy glory).

As you can see from the video, Little Feast have eye-catching huts that each serve amazingly delicious food from around the world, and an indoor bar area, dubbed The Arch, to keep you warm when the days are shorter – what more do you need for a fab night out?

Come on by and be a part of the movement that’s making West London’s street food scene just that little bit more exciting.

Little Feast

Opening Times:

Little Feast and The Arch: Thursday and Friday 17:00 – 23:oo; Saturday 11:oo – 23:00; Sunday 11:00 – 20:00

For updates check out Feast’s website at http://www.wefeast.co.uk/ or follow them on twitter @wefeastlondon #littlefeast

While you’re there, why not drop us a tweet @myshepherdsbush too!

The ‘F’ Word of Shepherd’s Bush – Falafels

The ‘F’ Word of Shepherd’s Bush – Falafels

We’re talking about our FALAFEL’S of course!

For those of you that don’t know what falafels are; they’re traditionally deep-fried chickpeas that have been rolled into balls infused with a variety of spices. This variety of spices, which can be mixed into an endless number of combinations, makes each falafel place unique in its own right!

Who are the entrants you ask?

Café 2000: At the Uxbridge Road end of the market. Literally. Imad Eldin Birir is the first trader on the left hand side of the market. Proud of his Egyptian and Sudanese style falafels, he lets his food do all the talking for him. Although he won’t shy away from a lively conversation with his customers. [Thumbnail image]

Grill Master: Run by the son of one of pioneers who brought falafels to the mainstream crowd. This traditionally Middle Eastern dish and its related lingo (think: tahini, hummus, and so on) soon became as familiar to hear (and order!) as Biryani and Frappuccino – largely thanks to this family. [thumbnail image]

The Falafel Hut: Run by the animated and friendly George. He can be found serving up deliciously tender falafel as he quick wittedly contributes to the conversations around him. Many customers choose to sit down and eat-in whilst talking to him – as his banter is almost as good as his food. [thumbnail image]

Who are the judges?

Our first judge was Sarah (@littlespice_uk) from the new herb and spice centred company: Little Spice (www.little-spice.co.uk). It would be hard to find anyone who knows more about spices than Little Spice’s Sarah.

Our second judge was Ninette (@NinetteOseiWil) from N.O.W. (www.foodgloriousfoodnow.wordpress.com). She regularly blogs about eateries and reviews them for her website and guest writes on other too! A true foodie, she knows what she’s talking about when she’s discussing a good meal. [thumbnail image]

The Results

Once we’d laid out all the food in front of them we gave them a scoresheet. They judged the falafels on taste, consistency and presentation with an option to write notes for each entrant.

After much deliberation they decided that Café 2000’s falafels had won, and was Falafel Spot of June 2015!

They noted that The Falafel Hut is great for the family as it’s full of flavour but not too spicy. Whilst The Grill Master’s option had incredible tahini and deliciously soft wrap – but they could only judge the falafel and not the extras. Still, there are no losers here since all were dubbed mouth-wateringly delicious. Why not come down, try them all and decide for yourself?

Trader Focus: Fabric Shops in Shepherd’s Bush

Trader Focus: Fabric Shops in Shepherd’s Bush

Shepherd’s Bush Market has long been famous for it’s wide selection of fabric and haberdashery shops. We spent some time with a few of the shop keepers to find out more about what they sell, who they sell to and how they run their businesses.

AL MAZ TEXTILESAl Maz textiles front page slot 2 Web Size

Al Maz specializes in Sundanese fabrics and wedding fabrics, which he says is surprising, considering he is from the other side of the water in India! In the Sudanese tradition, the man buys the woman ‘Shella’ as a wedding gift. ‘Shella’ is the woman’s entire wardrobe, everything from clothes and accessories to shoes and perfume. It is also customary to have the clothes made, and this is where Al Maz comes in. There are rows and rows of lavishly patterned fabric on display in his shop, just waiting for the right man to come along.







Mr Singhs Fabric and haberdashery web size

MR SINGH’S HABERDASHERY AND FABRIC Mr Singh has run his fabric shop and haberdashers in Shepherd’s Bush Market for 10 years, he has two separate shops right in the middle of the market, one specializing in fabric… and one in haberdashery.

ON CUSTOMERS: We get all sorts in here, there’s the student fashion designers from the college, the local schools and customers from around the world. We sell a lot of suiting fabric to Saudi Arabians when they come over in the summer, that’s our bestseller.








GS Fabric Page 2 slot 3 web size

GS FABRIC Just down from Mr Singh’s you’ll find GS Fabric, it’s been here as a fabric shop for over 20 years and under the current ownership for the last 15. Their customers are from all over the world serving Arabic, Somali and English customers on a daily basis. They specialize in traditional African fabrics and have recently have noticed that they are selling a lot more of the African style fabrics English customers and students – could this be part of a wider trend?

TOP TIP: ‘A good display, without it you won’t attract the customers’








Meet the Students page 2 slot 2 web sizeMEET THE STUDENTS

We street style snapped three 1st year Middlesex students on the hunt for fabric for a group collection. Tell us about the project… ’We’re entering a competition run by Topman, the theme is ‘Criminal Youth’ so we’re looking for a strict colour palette of neutral tones with lots of texture and pops of bright yellow and blue.’

Fabric Focus

Fabric Focus

Shepherd’s Bush Market has long been famous for it’s fabric and haberdashery, a tradition that goes back almost 100 years.

In 1919, after the First World War, Dave Horada opened a stall in the market, selling dress and curtain fabrics, household linens and menswear, the first fabric shop in Shepherd’s Bush Market.

You can still visit Dave Horatha and Co Fabrics today, now run by his grandchildren James and Danielle, at Arch 170, or visit their website.   The eagle eyed may have spotted the difference in name ‘Horatha’ and ‘Horada’, this is because when Dave first arrived, the immigration officials had spelled his name incorrectly and he thought it bad luck to change the business name, so Horatha it remains.

There are 11 more specialist fabric shops and haberdashers in the market serving home-sewers, students and businesses from all over the world.

We hope you enjoy finding out more about the fabric shops of Shepherd’s Bush!

Click here to to see our fabric shops in focus 

Helping Homeless People in Shepherd’s Bush and Beyond

Helping Homeless People in Shepherd’s Bush and Beyond

You may have heard of two charities that help homeless people locally and across London and beyond: St Mungo’s and Broadway. Well, this year they merged to become St Mungo’s Broadway and they now provide a bed and support to more than 2,500 people a night who are either homeless or at risk and work to prevent homelessness, helping about 25,000 people a year. One of the charity’s eight housing projects in the borough has been near to Shepherd’s Bush Market in W12 for some years. Now, homeless people who have a local connection are set to move to a newly developed hostel, also in the area, called Hope Gardens. They support men and women through more than 250 projects, including hostels and semi-independent housing in Hammersmith & Fulham. They also provide advice services, specialist physical and mental health services and skills and work services. In addition, from a base in Shepherds Bush, St Mungo’s Broadway manages a national telephone referral service called StreetLink.

Street Link Logo

Street Link Logo

This is scheme funded by the Department of Communities and Local Government (DCLG) and the Greater London Authority (GLA), and delivered by Homeless Link, which offers members of the public a way to contact services if they are concerned about someone sleeping rough and want to connect them with local services. People can call 0300 500 0914 or use the StreetLink app, leave some details, and the StreetLink team then pass those on the local outreach workers in the respective areas. Latest figures released by the GLA show that a total of 2,704 people slept rough in London between July and September this year – a 15% increase on the same period last year. More than half, 54%, of people contacted over these three months were new rough sleepers.

Howard Sinclair, Chief Executive of St Mungo’s Broadway, said: “It is shocking that we are continuing to see regular and steep rises in the numbers of people sleeping rough in London. “Whilst it’s true that many are being supported to quickly come off the streets through projects like No Second Night Out, the reality is that more people find themselves in the desperate situation where the streets are the only option.“

Howard Sinclair also urged the public to show support too, especially as colder, wetter weather sets in. “Sleeping rough can be harmful and dangerous to people’s health at the best of times. In colder wintery weather, it can be life-threatening. Outreach services like ours work to support people off the streets and into accommodation as quickly as possible.

Find out more about St Mungo’s Broadway campaign, Homeless Health Matters. Research has shown that:




Howard Sinclair said: “Homelessness hurts. Homeless people have some of the highest levels of poor health in our society but yet find it most difficult to access the help they need.” St Mungo’s Broadway have launched this campaign to demand action to improve the health of some of the most vulnerable.

Here at Shepherd’s Bush Market we recognise the vital support service that St Mungo’s Broadway provides for local people, and look forward to working in partnership with them in the coming year.

St Mungo's Broadway

St Mungo’s Broadway

Meet the Traders: Fletcher’s Fruit and Veg

Meet the Traders: Fletcher’s Fruit and Veg

Sylvia Fletcher and her husband Sam have been running Fletcher’s Fruit and Veg for 55 years and her son John, 54, was almost born in the market! They retired a few years ago to leave John to take the reins of the family business and still like to pop in to help out at busy times such as Christmas.

We braved the wintery weather to have a chat with Sylvia about life as a market trader. Amongst other things, she told us what they sell over the years has changed ‘We just used to sell potatoes, onions, greens, that kind of thing, now we sell okra, sweet potatoes, red peppers, chilli peppers and all sorts now’

During the festive season you’ll also find real Christmas trees and holly wreaths, which are displayed right at the front of the stall spilling out onto Goldhawk Road.

Fletcher's Fruit and Veg

Fletcher’s Fruit and Veg

ON CUSTOMERS: ‘We know all our regular customers by name; it’s a fun place to be, they’re not just your customers, they’re
your friends, they bring us home-made cakes, sweets, all sorts over the years.
The customers that buy the most are the local schools and restaurants, Ravenscroft School buys all their fruit and veg from us as
do many of the local cafes and restaurants’

ON BEING A MARKET TRADER: ‘Being out in the fresh air, not working in a stuffy office – especially in the summer, even though I’m officially retired I still come to the market to browse and have a chat.’ ‘It’s hard work, people think it’s easy but it’s not. John is up at 6am every morning to go and pick up the fruit and veg in
Hayes ready to open here at 8am. We close at 5:30 pm so it’s a long day’

Shepherd's Bush Market Stall

Sylvia still likes to help out on the stall

WHAT ARE YOUR FEELINGS ABOUT THE FUTURE OF THE MARKET? ‘You know why this market was created? It was for the war, after the war, when the soilders were coming back and might not have a job. They created this market for them to shop and work – they said there would always be a market here.’

Sylvia is right, Shepherd’s Bush Market will always be here. Next year will bring the biggest level of investment the market has ever seen, and through it all the market will remain open for business.

A big thanks to Sylvia and Sam for taking time out of their day to share their stories and opinions with us.